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Based
in the USA and UK, Cerplex provide a contract repair and refurbishment
service to major international OEM's in the Telecoms, Computing and Office
Equipment industries.
ECM provides the marketing and design expertise to help Cerplex target
clients such as BT and also major financial institutions in the ATM market.
In addition to providing an innovative brand image and corporate styling,
ECM's lead generation and direct marketing input works closely with the
Cerplex sales team to provide high quality leads and follow-up.
In fact, a campaign earlier this year aimed at senior executives in BT
achieved a figure of 76% above target in terms of response and opened
up hitherto unknown areas of interest.
"ECM's expert input provided everything I needed. I welcomed their
down to earth approach and my direct marketing programme was succesful
as a result."
Ian Shaw
European Sales Manager
BT Account
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